Marketing planning materials on a desk

Marketing

Program Type: Associate In Applied Science

Program Level: UG

Division: Business, Computing, & Social Science

Program Duration: 20 months

Program Contact: Pete Gioldasis

Time: Day

Program overview

Graduates with a degree in Marketing receive 66 credit hours of course work. They know accounting, business, business ethics, business law, computer applications, and leadership. Graduates know the fundamental concepts in marketing and business management. They receive training in computer graphics to market business ideas and concepts. They receive oral and written communication skills, critical thinking skills and problem solving skills for both academic and workplace situations.

Entry Requirements

To see a list of entrance requirements for this program, please check the FDTC Course Catalog.

Download Catalog

Student Learning Outcomes

Graduates of this program will be able to:

• Communicate effectively using best practices prevailing in the business environment.
• Analyze and prepare business information using appropriate software.
• Prepare financial statements and reports in accordance with Generally Accepted Accounting Principles.
• Analyze and prepare techniques and procedures for marketing of products and services.
• Develop a promotional campaign using traditional advertising tools, as well as social media.